Top 5 Fashion Games in the UK: Q2 2023 Performance Review

Throughout Q2 2023, the top 5 fashion games in the United Kingdom showcased varied performance metrics, offering insights into user engagement, revenue trends, and download patterns. Here’s a closer look at their performance.

Project Makeover from Magic Tavern, Inc. saw a steady weekly revenue, peaking at approximately $129K in early April. Weekly downloads fluctuated, reaching a high of around 28K in the same period, while active users peaked at nearly 167K in mid-May before dropping to about 133K by the end of June.

DIY Paper Doll by Crazy Labs experienced a significant spike in weekly downloads, soaring to almost 50K in early April. Active users followed a similar trend, peaking at around 120K in early April but saw a decline towards the end of the quarter, stabilizing around 82K.

Fashion Battle - Dress up game from APPS TEKNOLOJI ANONIM SIRKETI maintained modest weekly revenue, with a peak of approximately $500 at the end of June. Downloads showed a notable increase to about 25K at the end of May. Active users reached their highest at 84K in late May before settling down to around 55K by the end of June.

Merge Studio: Fashion Makeover by Paxie Games saw its weekly revenue peak at approximately $8.4K in late April. The game experienced a surge in downloads, peaking at nearly 27K in early May. Active user numbers were strong, hitting a high of around 97K in early May before slightly declining to about 83K by late June.

Makeover Studio: Makeup Games from LIHAO TECH CO., LIMITED observed a gradual decline in weekly revenue, starting from $2.4K at the end of March to just under $1K by late June. Downloads were highest at around 23K in early April, while active users peaked at approximately 177K in early April, declining to about 124K by the end of June.

These insights, derived from Sensor Tower data, provide a comprehensive overview of the performance of top fashion games in the UK. For more detailed analytics and trends, visit Sensor Tower.